Kate is currently the Manager of Content Marketing at Interactions. She originally joined as a field marketing manager with a focus on the retail, technology, and travel verticals. Before coming to Interactions she held various positions in both the corporate and non-profit sectors including marketing communications, integrated communications, and events management.
There are many brands today that offer “conversational” automated systems. But, what do customers expect from this type of experience? We asked 1,100 U.S. consumers, ages 18+ about what characteristics are required for an automated system to be “conversational". Learn what we found in our blog.
Many brands are now stopping to evaluate why their digital transformation is not progressing as fast as they wanted. Learn 5 reasons digital transformation in your contact center may not be achieving the goals you set in this blog.