Megan is a content copywriter with experience in retail and technology industries. At Interactions, she is responsible for communicating industry news and product offerings across digital and social channels. Megan holds a BS in Marketing from Northeastern University.
When it comes to digital channels, it’s important to have a unified, cohesive, and consistent strategy across all possible touchpoints. In this blog, we will break down how a digital experience impacts a brand’s overall perception and performance, and where companies should focus their efforts moving forward.
Businesses will never go back to how they once operated before the pandemic, but will instead have to emerge in this new dual world, where some people are still maintaining the majority of their tasks digitally while others flock back to stores and human contact. Learn how businesses can prepare for supporting both digital and in-person volume in this blog.