Business Continuity In the Midst of a Crisis & Preparing for the New Normal

May. 28, 2020

1:00 pm ET

Business Continuity in the Midst of a Crisis & Preparing for the New Normal

According to Mercer, 51% of companies around the world have no plans or protocols in place to combat a global emergency, such as coronavirus (COVID-19). And when it comes to customer experience, it’s important that especially during times of uncertainty and chaos, communication is still efficient and customers have the ability to ask questions and get answers without frustration. This not only gives peace of mind to customers in the short-term, but builds a strong customer relationship that will result in loyalty after the crisis has ended.

Join us on Thursday, May 28 (1 PM ET) for a webinar on “Business Continuity in the Midst of a Crisis & Preparing for the New Normal”. Interactions has partnered with Execs in the Know to discuss the importance of developing an agile Business Continuity Plan and what our “new” normal might look like as we continue to navigate these unprecedented times.

Meet The Panelists

Jim Freeze Interactions CMO

Jim Freeze

Chief Marketing Officer
As Chief Marketing Officer, Jim focuses on brand strategy and awareness, thought leadership, product marketing, demand generation, creative services, and public and analyst relations. Jim brings more than 25 years of experience leading marketing teams at Fortune 1000 and other enterprise technology companies, a history which includes proven success in all aspects of marketing, sales and business development. Most recently, Jim served as the Chief Marketing Officer at Aspect Software, where he was responsible for all aspects of global marketing, including product management, product marketing, branding, advertising, customer experience, and demand generation programs.

Lynsey Biernacki

Senior Manager, Service Providers & Insurance Operations at MAPFRE Insurance
As a Senior Manager of Service Providers and Insurance Operations, Lynsey is responsible for customer quality, workforce management and analytics, as well as vendor partnerships that improve the customer experience through self-service opportunities. With more than 13 years of operations and strategy management experience, she specializes in innovation initiatives, project management, and driving results through cross-functional business teams. Lynsey holds a BA from Assumption College, an MA from Boston College, a LEAN Six Sigma Black Belt, and is currently finalizing an Executive Leadership certificate from Cornell University.

Register for the webcast