What do consumers really want AI to bring to their conversations with brands?
Today, companies want to take advantage of every channel available to reach their customers from text and phone, to social messenger apps and more. With this array of options, brands have more opportunity than ever to interact with their customers and build loyalty and trust. Yet with so many choices, getting it right—supporting customer conversations in the manner people want, while also being efficient—is of critical importance. To enable the millions of customer conversations happening each day, companies across industries are turning to artificial intelligence (AI) as the linchpin to their customer experience strategy. Interactions partnered with The Harris Poll to see what consumers really want AI to bring to their conversations with brands—and what to leave behind. This webinar will present these research findings including consumer channel preferences, comfort with AI solutions, and value associated with AI solutions.