While artificial intelligence is changing our world in ways we never thought possible, it also has somewhat of a creepy reputation. Many companies struggle to find the line between what consumers find creepy and what they find helpful, which makes it hard to implement AI in a beneficial way. So, what do consumers find “creepy” about AI? We conducted a survey to find out where the line is, and when AI crosses it.
Data and AI are a powerful combination, but like any technology everyone needs to be thoughtful in how it’s applied so it’s helpful and never creepy. When executed properly, AI can be a powerhouse for businesses and consumers alike. Be sure to follow simple best practices to do all you can to help your customers, not scare them away.
Don't send shivers down your customers' backs. Learn best practices to help your customers get things done efficiently - without creeping them out.