Customer Journey Mapping in the New Normal

Consumer behavior is changing like never before. As we enter the new normal, it’s important for businesses to account for this period of rapid changes to customer preferences by adjusting their customer experience methods to meet customers where they are. Customer journey mapping has traditionally been a successful way to  approach these changes. In this eBook, discover how to use customer journey mapping to this new era by identifying customer pain points and adapting long-term and short-term customer experience strategies.