Artificial intelligence has developed to a point where it is impacting our everyday lives — including how we interact with the companies we do business with. But what is the impact of AI on customer service? Watch Phil Gray, EVP of Business Development at Interactions, discuss how AI is impacting customer service at some of the world’s largest enterprises.
Also from Phil Gray
There is no shortage of use cases where AI adds value to the customer experience. Whether it’s increasing automation to improve efficiency or providing personalized customer experiences, AI has the potential to improve how customers interact with brands on a daily basis. But for companies looking to justify AI investments, it can be difficult to know where to start.
As AI solutions and virtual assistants make their mark people and businesses, we’re learning there’s a hesitation to trust the technology with big decisions—like where to invest money, how much to pay employees, or what treatment to provide a sick patient. Reasonably so. However, when we look beyond these high-stakes applications, there’s good reason to trust many AI-powered virtual assistants that are in use by millions of people each day.