Implementing an IVA: Understanding “DIY” vs. Vendor Approach
When it comes to implementing a conversation AI solution to fuel the customer care strategy, companies are challenged with the good old ‘Buy, build or partner’ problem. The ‘why’ is almost always clear, but the ‘how’ not so much. Companies need to answer questions such as - Do we have the right AI-talent in house? If not, can we hire the right people? Do we have an AI strategy? How does a conversational AI solution fit into that? Is it related to our core competency?